Australian businesses need to catch up to the Mobile Internet revolution…it’s not coming, its already here!
According to Google’s smartphone research 52% of Australians now own a smartphone and 3 our ot 4 people don’t leave home without it.
So where does this fit in with business? Well Google’s research also found that more of Australian are shopping online using mobile devices with 65% of smart-phone owners using them to access the web daily.
On the flip side around 79% of Aussie businesses don’t have a mobile-optimised website and 61% of mobile users surveyed said they were unlikely to return to a site that couldn’t be viewed properly on their mobile device.
More great statistics on Mobile Web use in Australia can be found here – http://www.ourmobileplanet.com/en/
