November is Shop Small month. It’s an initiative by American Express to encourage people to support local business and educate those businesses so they can continue to thrive in their community.
As part of this initiative, research was commissioned by American Express that reveals the strengths and weaknesses of small business in Australia. To dig into some of the findings from this research and explore what businesses could be doing better in the digital domain, I spoke with The Retail Doctor, Brian Walker. Listen Below.
