According to the latest Canon Consumer Digital Lifestyle Index report, despite interest rate rises in the 2nd half of 2010 Australians didn’t let up on buying digital devices with $6.8 billion spent on almost 15 million devices in 2010.
Sales numbers on TVs and Digital Cameras are up, but Personal Video Recorders and PCs lead the way for the 2nd half of 2010 with unit sales up 25% and 24% respectively.
Today I spoke with Jason McLean, the director of Canon consumer imaging, about the report and trends in sales of consumer technology.
Listen HERE – Canon Jason McLean on the Consumer Digital Lifestyle Index report
The full Canon CDLI report can be downloaded from the Canon Australia website
