What’s the difference between a ‘good’ home cinema experience and an ‘amazing one’? A survey conducted by Nature on behalf of Samsung found that 42 percent of Australians mentioned ‘sound quality’ as a key ingredient that can make the difference[1]. And the team at Samsung agree.
With 85-inches the fastest growing segment in 2023[2], it makes sense to match big picture entertainment with big immersive sound quality. And when it comes to big sound, Samsung’s new HW-Q990C Q-Series Soundbar is king.
This soundbar really is the pinnacle of Samsung audio tech, featuring Wireless True Dolby Atmos & DTS:X[3] with 11.1.4 surround sound[4]. Samsung’s unique Q-Symphony technology also enables the speakers in your compatible Samsung TV and Q-Series Soundbar[5] to work simultaneously in orchestrated harmony for a cinematic effect without muting the TV speakers.
[1] Samsung Quick Insights: 8K, conducted by Nature research, September 2022. Sample = Nationally represented Australians aged 18+. N=1,000.
[2] Source: Samsung Internal market simulation insights: Average across Jan – April 2023.
[3] Source content must be Dolby Atmos® or DTS:X enabled for Dolby ATMOS® or DTS:X playback. Samsung define “True Dolby Atmos” as featuring an upwards-firing directional speaker for three dimensional sound. Wireless Dolby Atmos transmission via Wi-Fi works with 2022-2023 Samsung TVs.
[4] Source content must be Dolby Atmos® or DTS:X enabled for Dolby ATMOS® or DTS:X playback. Wireless Dolby Atmos works with 2022-2023 Samsung TVs (excl. The Frame 32″). Mains power required. Sound effects may vary depending on environmental characteristics.
[5] Samsung Q-Symphony is compatible with all 2021-2023 Samsung TVs (excluding The Serif and The Sero). Sound effects may vary depending on environmental characteristics (including ceiling).
So, if you think your current home cinema set-up is good… imagine adding a soundbar from the number 1 global soundbar brand for 9 years[1] to make it truly amazing.
To find out more, visit www.samsung.com/au/audio-devices/q-series-soundbar/.
[1] Source – Futuresource Consulting, March 2023. Based on overall soundbar market share by manufacturer on an annual unit & value basis.
